Beatriz Valderrama has a PhD in Organizational Psychology from the Complutense University of Madrid. Psychologist expert in Coaching by the Official College of Psychologists. EIA Master Practitioner by EMCC.
She is President of EMCC Spain and CEO of Alta Capacidad, Madrid. She has 30 years of experience in Soft Skills Training, Team Coaching, Change Management, Executive Coaching, Mentoring, Creativity, Leadership, Conflict Management, Emotional Intelligence, Optimism, Motivation...
She is the author of the books “Development of Mentoring and Coaching skills”, “Smart Motivation”, “Psychological foundations of coaching: a model to BE MORE”, “Diverse Team Coaching”, “Talent Management in the Digital Age” and “Smart Creativity”.
She is the author of the Wheel of Motives model, the APM Questionnaire (Motivational Profile Analysis) and the Entrepreneurial Talent Questionnaire (CTE).
She is a professor at the Polytechnic University of Madrid (CEPADE), EOI, ESCP Europe Business School, and La Salle. She is a speaker at conferences and international professional forums.